Guide
E-Commerce SEO Guide
A practical map of e-commerce SEO: information architecture, keyword research, product and category pages, technical indexation, schema, Core Web Vitals and measurement.
Updated Aug 18, 2026
Commerce technology should follow the catalog, checkout and operations you actually need. These articles explain architecture choices — hosted platforms, WordPress, headless storefronts — without treating any stack as a default.
Guide
A practical map of e-commerce SEO: information architecture, keyword research, product and category pages, technical indexation, schema, Core Web Vitals and measurement.
Updated Aug 18, 2026
Headless splits the storefront from commerce APIs. It can be justified for custom UX and multi-channel, but cost and SEO complexity are real. When coupled wins.
4 min read · Jun 18, 2026 · Updated Aug 19, 2026
Developer
Pretty-print JSON for theme settings, API payloads and feed debugging.
Developer
Validate JSON and show a precise parse error if the document is invalid.
Developer
Percent-encode text for query parameters, including UTM values and product IDs.
Developer
Decode percent-encoded URLs and query values.
Developer
Encode text to Base64 or decode Base64 back to text in the browser.
Developer
Convert Unix timestamps to UTC dates and the other way around.
Developer
Convert copy to sentence case, title case, upper case, lower case or snake case.
Developer
Convert among HEX, RGB and HSL for theme tokens and brand palettes.
Only if you have a concrete constraint a coupled theme cannot solve: unusual UX, multiple channels, or a dedicated frontend team. Headless adds cost and complexity.